The Real Way To Use Blogs For Traffic and SEO

The Real Way To Use Blogs For Traffic and SEO
Link building is hard work that takes time. There is no shortcut, it takes a combination of quality and quantity. While commenting on blogs will not get you the best quality links, it will still build your brand and collect organic clicks when done properly. But in order to do it properly you’ll need to formulate a strategy.

Your goal for gaining traffic from blogs should be to actually engage in a thoughtful conversation in your comments. Also, be sure to include a link to your website where it can be easily seen, either in your blog, signature, or at the end of your post depending on the blog you are posting to. Many well written blogs will inspire a continuing conversation, so be sure to leave thoughtful comments on the subject in order to get clicks on your link.

Your comments could be a new angle on the topic, additional information that the writer might have overlooked, or anything that adds to the discussion. The whole point is to say something that impresses or inspires others to join into the conversation with you. It will show that you are an expert in the niche or highly enthusiastic about the topic, which builds your brand and brings in website traffic through your link.

Find blogs in your niche

But before wasting your time posting on blogs that either do not have a lot of readers or do not pertain to your niche, put a little research into the blogs of your interests.

Alltop.com is a great resource to find tons of blogs pertaining to your niche. They gather the top blogs on several topics all in one place for you. You can create an account and easily sift through the blogs pertaining to your niche. The site even allows you to create custom lists for yourself and keep up on the latest blog posts.

Feedly essentially does the same thing, but it uses RSS feeds and e-mail updates. By using this tool all of the blog posts from your niche will be collected in one place. The conversations within the posts can be monitored and it will be easier to become apart of the conversations.

For mobile users, Flipboard is another awesome resource that can be used to do the exact same thing. It works both on android and apple devices. Users are able to subscribe to RSS feeds, blogs, online publications, and social media feeds. You can create customizable “magazines” or feeds pertaining to your niche, and easily comment through your flipboard account which can be linked to other accounts like Facebook, Tumblr, and Twitter.

Posting on social media groups to build traffic

There are several social media sites that you can also treat as blogs in order to further your traffic building strategy.

Depending on your niche LinkedIn could likely be one of the most influential areas to focus on due to their many groups centered around specific industries. Try using LinkedIn’s search or their group directory to find online communities built around your niche.

Treat the groups just like a specialized forum and integrate yourself within the community. Post well thought out and insightful comments just as you would with the blogs. The results may even have a better payoff than posting to most blogs because LinkedIn groups are tighter knit communities.

Essentially the same thing can be done through Facebook and Google+ groups as well. But it can be hard to keep track of all these social media sites so that is why Hootsuite can be a very important tool for your strategy.

Hootsuite will put all these social media feeds in the same place, making them easier to manage, read through, and post. It is particularly useful in tracking Twitter lists as well, which can be used to keep track of important bloggers you are following and keep up to date on their posts.

In addition to gaining organic traffic through your link while posting on social media groups, you may even form networks that could benefit you in the future.

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Post Written by
Greg Middlesworth is the owner of URLjet.

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