Using Online Forums To Build Social Engagement And Loyal Fans

Using Online Forums To Build Social Engagement And Loyal Fans

At times it may seem like pulling teeth to get people to read your blog. You could have award winning content and be a social media marketing master and still get mediocre page views and little to no comments. But one reason you may not be gaining the notoriety you crave is because you are simply not marketing to the right audience. Another reason could be that you are not becoming engaged in other communities and blogs.

In order to build loyal fans and traffic it is important to join forums focused around the same niche or industry. As long as you are active in the communities and post relevant content that inspires other people you will stand a better chance of attracting people to your social media channels and engage people with your brand. You must scan through relevant topics, read, and engage in conversations. When commenting, reply with meaningful insight which either inspires others to reply, answers someone’s question, or adds upon someone else’s point.

Google Search Operators

Google search operators are little shortcuts that help refine search results. Examples of this may be the word OR, symbol |, quotations around phrases or stop words, and other symbols such as a minus sign or hyphen (-), asterisk (*), half ellipse (. .), and tilde (~).

There is a whole website which contains a very in-depth guide on how different ways to use Google in order to refine search results to specifically search certain parts of the internet. It contains all kinds of Google search tips that many do not even realize exist. Below is list which should provide helpful examples on the basics of how to use Google search operators to find forums that will be relevant to your business.

Niche keyword “comments”

Putting comments in quotes will specifically find pages that have comments. It will help find discussions related to your niche. Try changing the keyword to a variety of words or phrases related to your industry for different results. Give yourself time to read articles or forum posts and reply with meaningful comments.

Keyword site:wordpress.com

This will search a specific site for results. It may provide better queries than using the websites own search bar and allow you to look for specific types of posts on a forum. That way you can easily filter through results to find the most relevant posts which pertain to your area of expertise.

“Powered by vBulletin” keywords

This is quite possibly the best Google operator phrase you can use to find great niche forums. As the query implies, this quotation will search through all message boards powered by vBulletin. You can of course do the same thing with any forum host that has been around for a long time such as SMF, IBP, MyBB, PunBB, and Phbb.

By combining different operators and trying new things there are a variety of different results you may get. Just experiment with what you know and see what you find. At the very least you will find helpful articles that pertain to your market. So experimenting with search queries can’t hurt.

Include a great bio with a call to action

Before you begin posting on forums that you find while utilizing these tips make sure that you write an awesome bio or forum signature in your author profile as well. Keep it quick and to the point while also inciting others to click on your link. Effective author bios should also include a small call to action.

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