Archive For: April, 2014

Tips for the Noob Blogger: Blogging Tips for Beginners

Tips for the Newbie Blogger

Welcome to the world of blogging! Whether you’re just getting started or have little experience, these tips are here to help guide you on your path to becoming a successful blogger. The web is littered with stories on how to attain success and make it as a blogger. Information overload is a problem when you’re just starting out. We’ve distilled the best advice, taken from some of the world’s most popular bloggers, to create a road map for building your blog.

Read below for some tips that will help you get started blogging.

Starting tips:

Never copy someone else’s content.

Blogging is a personal journey that you use to chronicle your thoughts and put into words what your experience has taught you. Bring out your own ideas and write for yourself first before writing out for the audience. Once you start writing for yourself, you will come out with more content in a short time. And this would also give you more audience than you had expected. Never try to impress others without impacting your mind. Always tell the truth and never mislead your followers. Always keep in mind that earning trust will take time while losing the same would happen easily. When you start writing, you feel that there is no one to hear you. Be patient it takes some time for people to start following you. Once you are settled, it is time for you to set a theme for your blogs and write accordingly. This will increase your followers as people with similar ideas will start following your blog posts. Keep in mind that there are millions of blogs on the internet and you need to ensure that you stand out from them. Only then you will get the number of followers as you desire.

Growing tips:

Well, by now you are now not a beginner and have reached a level of blogging experience.

It is time now for you to measure your statistics. There are various tools such as Google Analytics that would help you analyze the trend of your blogs. This would help you modify your blog posts accordingly. You need to ensure that your blog content can be easily shared and made available for your friends and followers in social websites such as Facebook and Twitter. This will also help your friends; share your content to their friends and so on. The success of a blog depends on the number of followers following the post. Interact more with the audience by asking their comments, opinions of the blog, feedback of your writing, etc. You can also leave some of your blogs unfinished, thereby letting your community to complete the posts based on their ideas. Once you start writing blog posts, never leave the posts unattended for more than a month as this would give the image that you are not connecting with your network.

Writing tips:

Blogging is all about writing. Write, write and write, but don’t write too much.

Little confused? You need to write often, but every time you write, do not write too much. Make it a rule that you do not write more than 1000- 1200 words for a blog post. Also make sure that you do not write less than 200 word posts as it seems like a comment and not a blog. You need to write content that is different from what is already there in millions of other blogs. Talk more specific rather than writing some newspaper content. Be bold enough to share your thoughts, but never be too offensive. Get along well with the audience and admit if you make any mistakes. If you feel that what you write is not captivating the mood of the audience, try changing the genre. See if you get positive results now. But this should happen only after you wait for some amount of time. Never give up writing. Once you stop writing blogs, it is very difficult to come back and win audiences.

Risk Tips:

Wondering what risk is involved in blogging? There is no risk until you take a risk.

There are various blogging tools such as analytics tools, plug-ins for social sites, etc. Bloggers tend to easily get attracted towards a tool that they start using it in their blogs. Sometimes, these tools ensure that the blog is destroyed to full extent by posting content without your permission. It is always wise to analyze the new tools in terms of its origin, benefits and requirements. If you feel a tool to be “nice to have” but do not help in achieving your goals, give second thought about using that tool. Instead if you feel a tool to be necessary for reaching the target, don’t give a second thought but use it. Never shy away from asking for help from other communities. No blogger has reached success without being a beginner. Since blogging is all about networking and sharing, I’m sure they would be happy to help you out. Reach out to them and get their advice on a tool or strategy. This way you ensure that you are making people know about your blogs.

Some extra pointers:

Whenever people visit your blog, the first thing they would see is the website. Ensure that the web design match the theme of the blog. There have been numerous instances where web design has come in the way of quality content. So do not hesitate to invest in a good design. Be generous in sharing any content that you feel will benefit the audience. If you find good content elsewhere on the internet, share the link in your blog. This way you make others share your link as well. But never do this for money. People will lose credibility over your site when you share links for payment. Follow some popular bloggers and see how they captivate audience’s mind. It’s time to get your space in the online community. Enjoy your time by sharing your ideas and receiving comments. Happy Blogging!

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Content Is King, But A Plan Is Your Dynasty: Build Your Kingdom With These Royal Tips

Content Is King, But A Plan Is Your Dynasty: Build Your Kingdom With These Royal Tips

Taming the content monster isn’t necessarily the bonus hour of most people’s day. Writing can be an arduous process that requires effort, patience, and time to get right. If the ‘Content is King’ mantra hasn’t yet been beaten into your head, you better get with the program quick: If you want your site to show up in organic search, you have some work to do.

I’m going to assume you understand the implications of publishing content on your site: it leads to better rankings, higher traffic, more conversions. Backlinks are becoming a thing of the past. Not to say that they are not still important, but the true deciding factor these days is where are those links coming from? If you’re not picking up links from authoritative sites you run the risk of getting whacked by Google. Penguins and Panda bears might be cute in the zoo. Not so when it comes to your website.

I Don’t Know Where To Start!

A lot of people have questions about producing “good” content. While there is no exact science, there is a simple formula to producing content on the regular. Consistency is what pays off. Add to the fact that the more you write, the better you become. You need a content calendar, and you need a plan.

What a content calendar allows you to do is structure the content you publish to target your buyer personas. A content calendar also helps you match content with current promotions and marketing initiatives. Still another benefit of creating a content calendar for your website is it keeps you on track and gives you a deadline. It beats wasting time thinking about what you should be writing about.

Plan your content calendar with these resources:

17 Essential Content Templates and Checklists

How to Create an Editorial Calendar Using Trello (and Why You Need One)

How to Build a Content Calendar (Plus a Free Template for 2014)

Master The Outline

How you structure your articles is important. If your plan of attack is laid out before you, all it requires is filling in the blanks. All great posts start with a title. It has to be catchy. People should want to click. Your title should arouse the curiosity of your readers.

As Rita Mailheau says:

Get your headline right and people will start to read. Get your lede right, and they’ll keep reading. It isn’t hard. You just need to know how to do it.

I would recommend reading her article. It explains perfectly how to structure your content. Just for an overview, here is a quick cheat sheet:

1. Start with a title. Your title should set the tone of your article and be your compass for the content that follows.

2. The Lede. This is the first paragraph that should tell the reader the main purpose of your article. Balance being informative and intriguing to keep the reader engaged and wanting to read more.

3. Outline your main points. Brevity is important in writing, and so is breaking up your content with headings. Blobs of text are hard to read and will end up causing you to lose visitors. Headings help readers quickly scan your content, which is the new way people read online (if you haven’t heard).

4. Fill-in-the-blanks. Once you have your title, lede, and your headings mapped out, all you have to do is fill in the blanks. You set yourself up for success when you map out your articles this way. You’ll notice that you write faster and your articles are far more cohesive.

5. Write a long post. While you should never write strictly for word count, there is evidence that longer posts perform better across the board in terms of rankings, social shares and authority.

Don’t Skimp On Promotion

Just because you hit publish doesn’t mean your job is finished. Your job is just beginning. Promotion is the second half and you should definitely put in some time to get the word out. If you need an exhaustive guide to getting this part done, this post covers it.

Here are some ways you can promote your new post:

  • Share on social media (duh!)
  • Mention people in your post
  • Send trackbacks to sites you linked to
  • Comment on other people’s blogs

Don’t Ignore SEO, But Don’t Go Overboard

Semantic search seeks to improve search accuracy by understanding searcher intent and the contextual meaning of terms as they appear in search results. This means that Google is getting better at understanding search queries that mimic human speech and intent. Heavy keyword usage is no longer advisable. You can include your keywords, but never forget that you are writing for people, not search engines.

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